SPECIALTY_title

We are playing a role of a marketing research consultant to help a partial or whole parts of marketing research practice for researchers,
marketers, consultants and other business people who are involved in marketing research.

We are helping our clients to;
- Re-evaluate existing services/products and Evaluate services/products under development
– Determine optimal mix of features (e.g. price, service/product features)
- Identify pros and cons of services/products
- Evaluate customer satisfaction
– Evaluate perception of products which are going to be launched into new market
– Understand perception and awareness of the company, brand, service and products
– Identify positioning of the company, brand, service and products
– Explore expected and unmet needs and satisfaction of existing and potential customers
– Understand newly launched market (e.g. market structure, commercial practice, share, regulatory, etc.)
– Understand behavior and attitude in newly launched market (e.g. consumer behavior, lifestyle, etc.)

With this domestic background, we are serving researchers around the world particularly in the area of fieldwork management.
We have assembled competent researchers, moderators and interviewers who have been achieving tons of studies for global clients
in their career.
In maintaining the capability of fieldwork service, we are open to work with local suppliers as long as it builds a win-win solution and
mutual benefits for all those who are involved in. Our seamless network of researchers as well as suppliers creates an extended
capability and a synergy effect.

140609_specialty

METHODOLOGY_title
*Methodologies we have expertise in
PAPI
*
CAPI
CATI*
CAWI*
Mail*
Online*
Face to face*
Telephone*
In-home product testing*
CLT*
Mystery Shopping*
FGD*
IDI*
Ethnography
Shop-along
Desk research*

SECTOR_COVERAGE
*Markets where we have expertise in
Automotive*
Academic/Education
Advertising*
Apparel / Jewelry*
Business consultancy*
Cosmetics / Skincare*
Education / NPO
Financial services*
Food and beverage
Hotels / Restaurants*
Household Equipment*
Medical / Healthcare / Pharmaceutical*
IT*
Leisure / Entertainment*
Pet*
Transportation*

For further information on our specialty, click here to contact us!